In a matter of months, the world’s attention will be on North America for 39 days as Canada, Mexico and the United States host the pinnacle event in global sports – the FIFA World Cup 26™. Soccer’s exponential growth in
Considered the ultimate prize in global sports marketing, the Premier League front of shirt partnership has long been spoken of as the “holy grail.” The numbers are staggering. Broadcast into nearly two billion homes worldwide, Premier League football sits at
In Austin, Continental Tire continued to bring its 15-year MLS partnership to life with an activation rooted in the energy of the game and the supporters who love it. The brand activated in market with a multi-day presence that reflected
Longstanding League Partner Inks Renewed Deal – Furthering its Commitment to Soccer and Elevating MLS as Cornerstone of Continental’s U.S. Sports Portfolio NEW YORK (May 20, 2025) -Continental Tire and Major League Soccer (MLS) announced today a multi-year extension of
Insights from Soccer’s Biggest Summer (Yet) As the summer soccer season surged forward from continental competition to the Olympics, the Leagues Cup, and an insane slate of clubfriendlies across the U.S., rEv United brought together top soccer marketing leaders for
rEvolution Sports Marketing Agency Launches Global Soccer Initiative rEv United Chicago, Ill., November 13, 2023 – rEvolution, a global sports-marketing leader, today announced the launch of rEv United, a new and dedicated global soccer division. Embodying the spirit of unity