Brands and Soccer, United
A soccer-first initiative
from rEvolution
Soccer is a world unto itself—and one that can be tough to navigate. Whether you’re a brand breaking into the space for the first time or a historic club deepening your connection to the North American fan.
Our decades working with confederations, national teams, clubs, leagues, teams, and talent have stamped our passports as citizens of the global game many times over.
There’s no brand more iconic worldwide than Coca-Cola, and no event larger than FIFA World Cup. Working hand-in-hand with their team on programs to add value to fan experiences at next summer’s tournament has been an incredible collaboration, and in many ways a natural progression of rEvolution’s long history as a standard bearer in North American soccer activation for brands.
Kevin McGraw, Senior Creative Director
rEvolution, Los Angeles
Every rEv Youth project is a reminder of why I started in event marketing – the joy, the energy, the way young people respond in the moment. When a campaign truly connects, you don’t just see it… you feel it. That spark is everything.
Shak Wazir, Vice President, Experiential
rEvolution, Chicago
What excites me most about working in gaming is finding ways to add real value to players’ experiences and connect them with the brands they love. I really enjoy being part of a team that creates those moments and keeps them authentic to the community.
Theodore Gwyn, Senior Account Executive
rEvolution, Chicago
